Major security data breaches have hit big businesses across the globe in 2014. Big names such as eBay, Target, The University of Maryland, and P.F. Chang’s have all been targeted. Most consumers shrug off these data breaches as a cost that is associated with e-commerce. Most consumers don’t realize that they will end up footing a portion of the data breach bill regardless of whether or not their personal information was compromised during the breach. Authentify has created an infographic that shows the average cost of an average data breach as it trickles down to the consumer.