With email marketing, need to use high pressure sales tactics because you have the ability to automatically follow up with your subscribers indefinitely at a very low cost. This provides you with the opportunity to use higher level sales strategies that don’t produce as much heartburn in your prospects.
Building a relationship with your list is a crucial part of building a profitable list. If they don’t trust you, why would they buy from you? It all starts with making the first impression in your welcome email campaign.
Email can be the most powerful, profitable, and inexpensive marketing tool out there, but the problem is that all of your competitors know this too. A lot of subscribers get massive amounts of emails a day, and a lot of them can be from your competitors, or even get sent to spam. The goal is to get your emails opened right from the moment the subscribers sees it, and there are five steps to get that done.
It’s news to no one that there’s a lot of email floating around in the world. In fact, the average email account receives 47 emails every day.
The majority of these are business emails, which to most of us means things like email newsletters, news updates, and other marketing material. While some email campaigns are much more successful than others, few have the same potential as transactional email.
A quick definition here. ‘Transactional email’ means any one-at-a-time email that is triggered by a user’s interaction with a website or app. This can mean e-receipts, thank you emails, comment notifications and password resets. Transactional emails don’t have to involve the exchange of money, though they are important in e-commerce.
So where does all this potential come from? A lot of it stems from the open rate, which averages over 100% for the average transactional email, which will be opened multiple times.
Making the most of these openings, and keeping Can-Spam compliant while you do it, is the subject of our infographic: Are you getting the most out of your transactional email?
You should know where your social media accounts go after you die. This infographic will be your help.
Learn 10 quick and easy ways to improve your email open rates.
This infographic from WriteThat.name comes from analysis of over 700 million emails in the last 2 years.
It explores what the average professional adds to their email signature (yes, you might be surprised),the do’s and don’ts of emails signatures and also the origin of the email signature is also touched upon.
When it comes to email marketing, besides a basic understanding of the English language and spell-check, it’s actually a pretty fine line—but a very discernible one if you pay attention to one simple thing: the customer’s preference.
In this infographic, we’ll compare the attributes of spam and legitimate email marketing. We’ll illustrate how spam is an offensive intrusion, while the other is a welcome interaction (with high business ROI). And we’ll show you how to know which category your campaigns fall into.
5 mind-blowing facts that will reverse your attitude towards email. Just check them out!