Aadvertisers deconstructed

My name is Shushu and I’m a senior copywriter at BBR Saatchi & Saatchi, Tel-Aviv.
Attached is an infographic I created about the habits of the average adman.

The infographic is based on a questionnaire I sent to my fellow workers at the agency
(128 employees from all departments, to be exact).
All the photos appearing in it were taken inside the BBR Saatchi & Saatchi building.

2014/15 Men’s Underwear Trends

Garçon Model underwear conducted an in-depth survey where they questioned 1,000 men about their underwear habits. The results revealed an in-depth analysis of the relationship between men and their undies. Some of the findings are surprising and insightful: 10% of men own between 50-500 pairs of underwear 70% of men say their undies make them feel good about themselves 41% of men prefer briefs Over 50% of men spend more than $80 on underwear a year, 2 third of men wear a different underwear at the gym.

The Science of Habit: Popular Habits vs. Popular Addictions

Did you know that we spend half the day in zombielike automation, repeating routines we set up days, months, or even years ago? Habits are difficult to avoid forming – routine is just human nature at work!

However, some habits aren’t so good. Over time these bad habits turn into full-force addictions, bad for our health and our mental state of being.

Though the average habit takes 66 days to form, easy habits take less time and habits that require some amount of concentration or a concerted effort to change can take longer. Take a look at this infographic by 12 Palms Rehab to see how you can change your bad habits for the better – before it’s too late.