Tag: Social Media & Digital Marketing

  • SEO beats PPC & SMM for Lead Generation

    SEO beats PPC & SMM for Lead Generation

    One obvious question that digital marketers are always asking themselves is, which medium of marketing can give them the maximum return. According to some recent surveys, it is found that in this race SEO beats PPC and Social Media Marketing (SMM). SEO boasted as the number one source of lead generation for both B2C and…